How exactly making annotations easier to create can be for better or for worse? How could it be for worse? Along with the rise of user-generated video came a shameful truth about humanity: A majority of us suck at filming! But video is a darn good way to share stories! Annotations make it easier for people to express their thoughts through video.
Making annotations easier is a move towards making video presentations richer. On my screencasts for example, if I added text sometimes to clarify a fuzzy video compression, I would add value to my work.
Well I just wanted to show you just how easy it is to create an annotation now.
The little arrows on the left bottom of the video enable a prev/next navigation of the annotations in the video.
Once you click on the video, it suggests 3 types of annotations: speech bubble, note or spotlight.
For any of your design choice, it then suggest you to write, link, trash, or publish your annotation.
To enter a link, Youtube suggests here a list of links you can embed within your annotation: Link to a video, a channel, a playlist, or a group; there is also a ‘compose message’ option that makes writing a message to another Youtuber literally one click away from the video (interaction booster). The other neat feature is the direct link to upload a video response. I’ll mention the ‘link to a search query’ option, but I find this one is a little blah.
Where does this all lead. First, I think it is a creativity booster for all those kids going nuts on the video platform. And I have my own ideas on why annotations will feed Goog/Youtube well.