Spam

Microsoft Promotes Live With Spambots

SpamThe Getclicky Blog reports that Live Search has been swelling up its importance as a search referrer through a spam bot:<

what it does is pretend that it’s a person and spams your sites with tons of hits and fake searches.

Just follow the link to Getclicky’s Blog to see a screenshot of the spammed traffic report.< I am actually very surprised that such a big name in the industry would use such an obvious spamming method. This is such a risk in terms of brand reputation, I don't see how it can even be tolerated. I guess some execs thought it would push site owners to consider Live Search as a growing referrer, which would in turn push them to include more of Live Search in their paid search strategy.

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